LED Market Summary and Supply Trends, Green Tech, Page 29
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Page content: 29 Direct vs. Edge LED Forecast If direct LED TV panel penetration can reach 14%, it can account for nearly of the total number of LEDs consumed in TVs. Direct LEDs should gain share on: Lower LED prices Improvements in form factor Stricter power consumption requirements Drive for differentiation Delivering the best front of screen performance possible. Becomes top of the line set. 100% 100% 80% 80% LED Die Share Panel Share 60% 60% 40% 40% 20% 20% 0% 0% 2008 2009 2010 2011 2012 2013 2014 2015 2009 2010 2011 2012 2013 2014 2015Edge 91% 95% 91% 88% 84% 78% 71% Edge 75% 80% 72% 64% 57% 48% 38%Edge+2D Dimming 2% 4% 6% 8% 12% 16% Edge+2D Dimming 0% 2% 5% 7% 9% 11% 13%Direct 100% 9% 4% 5% 6% 8% 10% 14% Direct 25% 17% 23% 29% 35% 41% 49% www.imsresearch.com Copyright 2010 IMS Research Copyright IMS Research 2010 | ||||||

